The Most Important Italian Outerwear Brands

Italian Outerwear Brands

With winter approaching it’s vital to ensure that your wardrobe is up to date and that you’ll be able to keep warm without sacrificing style or class. Italian winter jacket brands have managed to combine effortless refinement with top-quality materials and functionality, so you’ll still look sophisticated while staying warm, even as the seasons change.

The Best Italian Winter Jackets And Outerwear Brands.

The following are the best Italian winter jacket and outerwear brands:

Loro Piana.

The Loro Piana family has been in the clothing and textile industry for generations, starting out as a wool merchant in Trivero in the 1800s. The Loro Piana family went on to establish a wool mill in the 1850s and by the 1960s were exporting fabrics to America and the rest of Europe.

Following their international success, the company began to move into the cashmere and fine wool industry in the 1970s and by the 1980s the entrepreneurial family business moved into top-of-the-range ready-to-wear clothes and luxury goods.

Loro Piana specializes in a wide selection of men’s and women’s clothing and accessories but their collections of winter jackets and outerwear are particularly outstanding. Synonymous with superb quality and expert craftsmanship, Loro Piana is, without question, one of Italy’s leading winter jacket brands.

From stylish bomber jackets with furlined collars to weatherproof jackets for hiking, from trench coats to chic Burlington jackets, the men’s winter wear has something for every look.

In the women’s winter collection there’s a wonderful range of traditional and contemporary designs on offer with long, heavy cashmere coats and bomber jackets, furry Slater jackets and Parkas to select from, among many other great options, so you’ll be spoiled for choice!


This ultra-high fashion luxury Italian brand produces some of the boldest and most striking winter coats and jackets for both men and women. Founded in the late 1960s, Etro is a family-run business that excels in printed jackets that can really express the personality of the wearer. The winter jackets and outerwear are bright, fun and guaranteed to turn heads wherever you go!

In the men’s wear collection you’ll find cashmere and wool coats that have been tastefully embellished with unique trims and printed patterns as well as more traditional field jackets, biker jackets and bomber jackets. You can also find retro trench coats and bold denim jackets with a huge range of exciting designs to choose from.

Etro’s collection of women’s winter outerwear is equally bold and striking. Their range of cashmere, wool and leather jackets are cozy and chic without holding back on the bright patterns and colors that Etro is so well known for. With beautiful fringes, embroidered patterns and jacquard fabrics, the women’s collection of winter jackets is playfully distinctive and makes dressing for winter a colorful occasion. All of Etro’s jackets are tailored to accentuate the feminine form and so are the perfect way to complete any outfit.

De Petrillo.

De Petrillo is a Naples-based family-run business that specializes in creating the very finest men’s jackets, coats, suits, trousers and accessories. The brand produces traditionally styled winter jackets that nonetheless incorporate contemporary tastes.

De Petrillo has a relatively small range of extremely high-quality winter coats which are tailored in a double-breasted cut with heavy collars that are guaranteed to keep the cold winds out. There’s a nice choice of Navy and Military overcoats which come in black, camel, dark blue, military green or light gray.

The range of winter jackets for men speaks to the Neapolitan spirit of elegance and are suitable for any occasion, including casual and business wear as well as formal occasions, weddings and funerals.

Brunello Cucinelli.

Brunello Cucinelli is a luxury fashion brand that creates a fantastic range of men’s and women’s ready-to-wear winter jackets. The brand also manufactures a wide selection of clothes and accessories, all of which are extremely high quality with every attention to detail being paid throughout the tailoring process. Founded in 1978, the company began with a focus on cashmere clothing for women but soon branched out to produce items for both men and women.

The men’s winter jackets and coats have a contemporary feel and include leather jackets, lightweight Down jackets, bomber jackets and long, heavy overcoats and water-resistant Parkas. All of the winter jackets are produced using refined materials and tailored to ensure a comfortable fit, even if you’re wearing the jacket over a jumper.

In the female winter collection, Brunello Cucinelli makes warm coats and overcoats, tailored vests, body warmers, sporting outerwear, light Down jackets and traditional leather jackets. All of the brand’s winter wear is cut to create elegant silhouettes for women with occasional flourishes of embroidered patterns and subtle detailing.

Stone Island.

Stone Island is a luxury men’s clothing brand that was founded in 1982 in Ravarino and was later acquired by the Italian fashion brand Moncler. However, Stone Island retained its own distinctive brand and style and continues to manufacture some of the best men’s winter jackets on the market.

Ever since Stone Island was established, the company has strived to combine functionality with contemporary fashion and form. Stone Island is a popular brand with everyone from Italy’s numerous football fans to fashionistas looking for a quality winter jacket at a mid-range price.

There’s a good selection of winter jackets and coats in the men’s collection which include nylon Bomber jackets, heavy sheepskin overcoats, smart double-breasted three-quarter length coats, corduroy jackets and insulated all-weather sports outerwear.

Bottega Veneta.

Bottega Veneta, which approximately translates to mean ‘Venetian workshop’, was founded in 1966 and produces a wonderful selection of winter jackets, clothes and accessories for both men and women. The brand is best known for its special ‘intrecciato’ leatherwork, which is an intricate hand-weaving technique that makes use of cross-hatches to create an interesting checkerboard patterning on an item. However, the brand has diversified its expertise and now produces a much broader range of clothing and winter jackets for its loyal customer base.

Bottega Veneta’s men’s winter jackets include smart white leather coats, black leather Parkas, Herringbone wool coats, Chevron coats, gilets and Puffer jackets. All of the winter jackets are expertly made and fall in the mid to upper-range price category.

In the women’s collection, there’s a great choice of jackets that are suitable for everyday use as well as for special occasions with colorful jackets as well as more formal brown leather and white wool coats to choose from.


Brioni was founded in 1945 as a tailoring company and soon gained a worldwide following as its clientele includes famous politicians, CEOS and Hollywood A-Listers. The brand is best loved for its bold tailoring, flattering cuts and its ability to combine contemporary fashion with traditional Italian sophistication and elegance.

Brioni recently discontinued its female range of clothing and jackets although its men’s wear collection is more popular than ever. All of the winter jackets in Brioni’s collection have a timeless appeal which means the items will never go out of style. Using the finest materials, expert tailoring and a dedication to perfection in everything the brand produces, Brioni is undoubtedly one of Italy’s top winter jacket brands.

The men’s collection of winter wear includes wool, alpaca wool and cashmere jackets in a number of different cuts as well as hooded coats, denim jackets and Down bomber jackets.


Formerly Ermenegildo Zegna, the company rebranded itself as simply Zegna and remains one of Italy’s premier luxury fashion brands for men. Founded in 1910, the company has gone from strength to strength and has developed a large international customer base. The brand has managed to retain its traditional sartorial style while constantly staying abreast of modern trends and changes in fashion.

The line of men’s winter jackets at Zegna includes ultra-luxury cashmere and wool jackets, Puffer coats, trench coats and rugged, waterproof Parkas. There are also reversible blousons and vests as well as full-length cashmere and formal wool overcoats.

Giorgio Armani.

There are few names in fashion that have a higher status than Giorgio Armani. As one of the kings of Italian fashion, the company was founded in 1975 and has a huge range of clothes, winter jackets and accessories for both men and women in its vast collections.

While the brand is probably best known for its haute couture and high fashion, the range of winter jackets for men and women really does meet the needs of everyday use, formal wear and, of course, those special occasions when you want to turn heads and make a splash.

There’s an excellent range of choices in the men’s winter collection including double-breasted wool blousons, knee-length black trench coats – both single and double-breasted, bold jacquard coats and padded denim hooded coats.

In the female collection of winter jackets, there are exquisite velvet Jersey coats, ankle-length cashmere coats and jacquard coats in silk, cashmere and wool. All of the Giorgio Armani winter coats for women are superbly tailored and accentuate the feminine curves of the wearer.

Italian Brands Create The Best Winter Jackets In The World.

With cold weather just around the corner, it’s time to start thinking about your winter wardrobe and making sure that you have a suitable jacket for every occasion. It’s always worth having a winter jacket for everyday use, such as grocery shopping, as well as for work, formal and special occasions.

Combining functionality, form, fashion and style is no easy feat however the best Italian brands make it seem effortless. So when you’re looking for a top-of-the-range, reasonably priced and high-fashion winter jacket then make sure you start your search with the leading Italian brands this year.

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